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Insights

Pandemic negatively affected the financial condition of the majority of Tbilisi residents

The COVID-19 pandemic significantly affected people’s lifestyle and financial condition. According to the study conducted in the end of 2020, in the month of December, 60% of respondents reported on w...

How has the lifestyle changed during the pandemic

Behavior of Tbilisi residents has drastically changed in terms of various activities during the pandemic in 2020. We were interested to find out how has the behavior changed compared to March 14-15 of...

New Year’s Festive Mood

It is quite interesting what kind of mood Tbilisi residents have towards New Year during the pandemic. We asked our respondents to assess their mood and feeling on 10-point scale where “0” means “I do...

COVID 19 – opportunities or challenges for marketers?

Coronavirus which has been spreading all over the world and making it upside down for three months now, makes practically every field of occupation face significant challenges. People of various profe...

Motivation of employees in crisis

Our new reality is very much alike if you get up 15 minutes earlier to work day, go to “home office”, work, mix personal and work time, head over to your own kitchen during lunch, come across with sho...

Role of business social responsibility in fight against Coronavirus

Corporate social responsibility (CSR) is often a topic of discussion for business circles as well as for broader audience. This topic is particularly important today when the world is united against o...